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ROBLOX EXPERIENCES FOR BRANDS

Obsess creates branded worlds and virtual stores on Roblox that enable you to reach a new generation of consumers

BUILD YOUR BRAND WORLD ON ROBLOX

Partner with our team of expert developers and creators to create your customized brand experience on Roblox. Launch and grow your brand on one of the most popular metaverse platforms today with 50 million users. Obsess handles your end-to-end Roblox implementation:

UGC CERTIFIED

We can design and build branded product assets, such as avatar clothing and accessories, for you to sell within the Roblox platform.

UNIQUE SOCIAL FEATURES

We design your brand world with unique, interactive, and social features that further immerse customers in your story.

VIRTUAL BRAND STORES

We build your virtual stores in Roblox featuring your branded virtual items that users can wear across any Roblox experience.

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“It's Not Just Gamers and Crypto Dudes Buying Digital Fashion”

Online video games are a key digital fashion shopping environment. “These shoppers have grown up with online videogames, esports and social media and many of them see the emerging metaverse as a modern-day mall — a connected virtual world where they can hang out, shop and socialise,” says Neha Singh, Obsess CEO and founder.

Survey reveals metaverse habits of shoppers

A recent survey from experiential e-commerce platform Obsess confirms the online videogame platforms are key metaverse shopping environments: Sixty-two percent of that survey’s respondents have purchased a digital item—such as an accessory, skin or garment for their avatar—within an online video game.