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THE METAVERSE SHOPPING PLATFORM

Create your virtual stores and virtual worlds, selling physical and digital products, in the metaverse

BEGIN YOUR METAVERSE JOURNEY

Obsess enables brands and retailers to establish their presence in the metaverse, and begin engaging customers in this new interactive 3D format.

DEFINE YOUR VISUAL ENVIRONMENT

We build out your brand world in 3D under your creative direction, as an asset that can be used across multiple metaverse platforms.

LAUNCH ON YOUR OWNED CHANNELS

Start by launching your metaverse on your own site where you own first-party customer data. The Obsess platform enables fully e-commerce integrated interactive shopping capabilities for physical products and NFTs in your virtual store.

LAUNCH ON OTHER METAVERSE PLATFORMS

Decide which metaverse platforms have the audiences that are the best match for your brand. Obsess will develop and transform your virtual store for those platforms, including Roblox, Fortnite Creative and Oculus Meta Quest VR headset.

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The Fashion Exec's guide to the Metaverse

“Brand worlds in the metaverse will continuously evolve and brands will have more creative freedom to express themselves and attract customers than in either the physical or online retail spaces”, says Obsess founder and CEO Neha Singh. “These spaces will encompass much more than the primary functionality we see on most e- commerce sites today, including user interaction, dressing one’s avatar, attending events and learning skills. Also, the products brands sell in the metaverse will include both physical and virtual items. For younger people who grow up not only digital- or mobile-first, but AR- and VR-first, the virtual world becomes their real world and vice versa”. In June, Obsess received $10 million in new venture funding to accelerate global expansion.

Into the Metaverse

Online shopping experiences are starting to notch up ecommerce engagement, while looking more like physical stores. "Our goal is to be to be the technology that powers shopping in the metaverse", says Obsess founder and CEO Neha Singh. “In the metaverse, we will be buying completely virtual goods as well as physical objects. Given that these will be all 3D environments, you can’t go back to a grid of thumbnails. Brands will need something that's much more 3D, more immersive and branded.”