Virtual stores for CONSUMER GOODS and Grocery brands
Discover how Obsess virtual stores enable the world’s leading consumer goods brands, grocers, and retailers in food, beverage, packaged goods, toys and more to reach engaged online shoppers wherever they are.
Join the world’s top CPG and grocery brands and retailers in transforming your digital engagement strategy and brand marketing initiatives with virtual stores.
CAPABILITIES
Create an always-on, immersive virtual consumer goods store that reinforces innovation, and makes your brand more memorable to consumers over time. Virtual flagships can be refreshed seasonally to align with your brand marketing and merchandising calendars.
Extend the ROI of your IRL stores and pop-ups through photorealistic, 360-degree 3D virtual stores—including added interactivity through gamification and always-on content. Virtual retail enables consumers to access your store locations at any time, from anywhere in the world.
Amplify brand marketing campaigns through virtual experiences tailored to your year-round marketing calendar. Virtual CPG and grocery stores and virtual pop up shops extend the value of your campaign assets, and increase visibility to new audiences.
Save time and costs by displaying your collection to prospective wholesale buyers in a detailed and true-to-life format without necessitating an IRL showroom visit. Use a virtual CPG store to educate merchandising teams on your retail store layout and collections.
TESTIMONIALS
We know consumers are spending more and more time online, so this platform provides another touchpoint to meet them where they are.
Alex Schultz, Vice President, Brand Marketing
It takes five to seven touchpoints with the American Girl brand before a customer makes a purchase. That’s why having rich virtual content is worth investing in…it adds another interactive element to our brand.
Debbie Haag, Vice President of Marketing
This virtual store gives our customers a new way to learn about and interact with our brand partners’ products, envision how items will look and function in their own home, and easily add them to their baby registry.
Natalie Gordon, Founder and CEO
INTEGRATIONS
We integrate with nearly every e-commerce platform on the market, and can include key tools from your marketing stack within our immersive experiences—from virtual try-on to CRM.
FEATURES FOR CPG AND GROCERY BRANDS
E-commerce Integration
The Obsess platform integrates seamlessly with your e-commerce site, including product data and cart functionality.
Custom Gamification
Reinforce branding and product discovery through custom gamification flows that promote increased interaction.
Branded Avatars
Walking, talking, fully customizable avatars enable consumers to personalize their characters, and feel even more connected to your brand.
Multi-Retailer Checkout
Your Obsess virtual store can be linked to any retailer’s e-commerce site or store locator, so your customers can find your products no matter where you sell.
Shop with Friends
Make digital shopping more social through livestream videos, avatar meetups and group shopping events.
E-commerce Integration
The Obsess platform integrates seamlessly with your e-commerce site, including product data and cart functionality.
Multi-Retailer Checkout
Your Obsess virtual store can be linked to any retailer’s e-commerce site or store locator, so your customers can find your products no matter where you sell.
Branded Avatars
Walking, talking, fully customizable avatars enable consumers to personalize their characters, and feel even more connected to your brand.
Custom Gamification
Reinforce branding and product discovery through custom gamification flows that promote increased interaction.
Shop with Friends
Make digital shopping more social through livestream videos, avatar meetups and group shopping events.
CASE STUDIES
OBSESSED? LET’S TALK.
Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.
Solutions
Industries
Resources
Company
© 2024 Obsess, Inc. all rights reserved.
Solutions
Company
Resources
Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.
© 2024 Obsess, Inc. all rights reserved.